John Pollard, Mediasite Events Program Director
Bio: John Pollard, Mediasite Events Program Director, helps organizations understand and execute successful hybrid events. He's planned conferences in both the US and Germany, and been an employee and consultant of some of the largest companies on the planet - like American Airlines, SAP, JPMorgan Chase, and Honeywell (he's worked for some of the smallest companies on the planet too!). Pollard served as the technical product manager for the Mediasite webcasting technology, and now he brings his depth of Mediasite product knowledge to Mediasite Events, where he helps customers and partners alike understand how to leverage webcasting to create more effective hybrid event experiences.
Webcasting, Conferencing & Digital Archives: Latest & Greatest Advancements
This session will discuss the technologies behind webcasting, conferencing, and the creation of digital archives of meetings for multiple formats; including web and mobile — and how they may be applied to physical and virtual meetings. In addition, for those holding multiple meetings, these technologies offer the opportunity to create ‘channels'—transforming events into on-going experiences and additional subscription/sponsorship opportunities.
Take-Aways:
- Learn how to extend your face-to-face audience to cast a wider net
- Gain a better understanding of the changing models of content distribution
- Keep your live event top of mind with virtual pulse events
- Develop checklists to evaluate and understand vendor options
Session is Applicable to:
Planner/Business Type: Corporate, Association, Trade Show Organizers
Technology Level: Beginner – Mid-level
CMP-IS Domain: A. Strategic Planning, 1-hour
CAE credit for actual clock time of education



